Curating on Igodo
You know the thing you run. The wine nights, the gallery crawls, the supper club that turned into a monthly fixture. That's curating, and Igodo is built for the people who do it.
Or maybe you've never run anything. Maybe you post about the food, the galleries, the runs, and the same comment keeps landing: we should do this together sometime. Or maybe there's no audience at all and you're simply the one who ends up making the plan. Curating is that instinct taken seriously. A connect is a handful of seats, not an event, so your first one is closer than you think.
What a connect is
A connect is a real plan with a few seats on it. A gallery afternoon, a long table of food, a run that ends in coffee. It has a day, a place and a handful of seats, and it happens in person. The opposite of a feed.
What curating looks like
Pick something you'd do anyway and put it up: the thing, the day, the place, how many seats. People who fit what you're making find it. They join straight in, or ask and you say yes to each one yourself. You choose which. Everyone lands in one circle to say hello before the day. Then you host, which is the part you already know. Afterwards, running it again is two taps.
You shape the room. Approval on or off, who it's open to by gender if that's the room, an age range if it matters and a price if the connect needs one.
What you get
New faces who fit. Igodo surfaces your connect to the people most likely to belong at it. Whether they join straight in or ask first is your choice.
The admin, carried. The plan, the seat requests and the chat live in one place instead of a DM pile and a spreadsheet.
Your thing stays yours. Your name on it, your format, your people. Nothing stops you running things anywhere else, and if you ever leave, your people were never ours to keep.
No audience required. A connect is a few seats, not a crowd, so it doesn't take a following. And if you have one, this is how you meet them in person, a few at a time, closer than any comments section. When a connect calls for more seats, you can go bigger.
Company at the start. Igodo is new, and the first curators are looked after personally: your first connect gets shaped with you, we're on hand for anything and we'll come along if you'd like the company.
Paid seats, no Igodo fees. Set a price when a connect needs one. On a paid connect, people pay as they take their seat, or once you approve them if approval is on. Payment goes straight to you through Stripe. Igodo takes nothing.
Paid seats
Curators can now set a price for a seat. On a paid connect, people pay as they take their seat, or once you approve them if approval is on. It goes through Stripe, straight to you. Igodo charges nothing. Stripe keeps its card processing fee, about 1.5% plus 20p per seat, as every payment provider does.
Pricing is on for every curator.
What you keep
On a £15 seat, per ticket:
- Igodo, which charges nothing: Stripe's processing of 43p; you receive £14.57.
- A mainstream ticketing platform (published UK rates, September 2026): a service fee of around 7% plus 59p, about £1.63; you receive about £13.37, or your guests pay it on top.
And every seat on Igodo comes with the rest: approvals, calendar and maps, a group chat and the people who come back.
Refunds
If you call a connect off, everyone is refunded in full. Stripe's processing fee on those seats isn't returned to you.
If a guest chooses to leave a paid connect, they aren't refunded automatically. Whether to refund them is up to you.
Setting up payouts
Connect your Stripe for payouts. If you already have a Stripe account, it takes a minute; setting one up from scratch takes about ten minutes, once.
In the app: the Me tab, Curating, Set up Stripe Payouts. Stripe opens inside the app and brings you back when you're done. If you already have a Stripe account, you can sign in and link it. The screens, in order:
- Signing in: create a Stripe login with your email, or use Google to go faster; at the verification step you can choose a text message instead of an authenticator app.
- Business details: you're an individual.
- Industry: entertainment and recreation, or events if offered.
- Website: igodo.app.
- Description: a line about the gatherings you run.
- Public details: these appear on your joiners' receipts and bank statements.
- Statement descriptor: YOUR NAME VIA IGODO, so people recognise what they paid for. Leave your phone number off; your support email is enough.
- Fraud protection: choose the included Lite option.
- Climate contribution: your choice.
- Tax: skip for now.
When it's done, you're back in Igodo. The row reads Finish setting up until Stripe confirms, then Stripe Payouts connected, and your next connect can carry a price.
What Igodo carries that a ticketing app can't
A ticketing app sells tickets and stops there: a list of names, a door count, everyone still strangers. Igodo gathers a few people who fit, and carries the parts you're probably doing by hand.
You choose: let people join straight in, or approve each one yourself. With approval on, you see who's asking before they're in: a face, a social style, a line about them. The people at your thing are then people you said yes to.
Either way, the exact address opens only to people with a seat. No public address, and nobody on the waitlist sees where you'll be.
Every connect gets its own circle, one group chat that carries everything: the day-before details, the photos afterwards, the recommendations and follow-ups, without airdrop queues or your DMs becoming admin.
The people who come can stay connected, to each other and to you. Your next plan reaches them in the app the moment you post it, phone notifications included, no list-building, no starting from zero.
Igodo is free to use, and most connects are free. When a curator sets a price, it's paid straight to them. Where your plan has a real cost, an exhibition entry, a class fee, it works as a line in the circle once your people are in.
If hosting through Igodo surfaces something that would make it easier, tell us. It's built by people who answer, and curator feedback becomes features quickly here.
A worked example
Take someone who posts things to do in London: the coffee worth crossing town for, the new spot before the queue finds it. Every post lands the same comment, we should go together sometime, and now they do. They put one up on a Monday: Saturday morning at that bakery everyone's been asking about, five seats. Through the week, followers who fit find it and ask, they say yes to five, the circle says hello and on Saturday the people who've watched from the comments for years are at the table, talking to each other by the second coffee. Next month's spot is two taps away.
Or take a run that ends in coffee. Someone who's done the same five-k canal loop for years puts it up: easy pace, six seats, coffee at the end. People who fit find it and ask, five yeses, the circle says hello and on Saturday six people who mostly arrived as strangers are still at the café an hour after the run. Next week's is two taps away.
Where this is right now
Igodo is new, London-first and live on the App Store and Google Play. The first curators are being invited one conversation at a time: individuals running things for the love of it, or about to run their first. If that sounds like you, get the app and put your first one up, or say hello at hello@igodo.app and we'll shape it together.
